Hilton X AMEX

The Brief:
Hilton Honors and American Express needed a premium visual approach for their Base, Surpass, and Aspire cards that could live seamlessly across an existing campaign while giving the products a stronger sense of dimension and value.

The Process:
Working alongside TBWA Design by Disruption, I developed 3D card treatments built around considered lighting, camera movement, materials, and compositing. The goal was to make the cards feel elevated and cinematic while maintaining the visual clarity of both Hilton Honors and American Express.

The Outcome:

• 3D product treatments for the Hilton Honors American Express card portfolio
• Motion end frames integrated across 30 campaign videos
• A flexible visual approach spanning Base, Surpass, and Aspire cards
• Final animation, lighting, and compositing for campaign delivery