Cantrip

The Brief:
Cantrip creates THC-infused seltzers as an alternative to alcoholic beverages. With a new suite of label designs rolling out, the brand approached Whittle to refresh its product imagery and develop social content introducing new flavors.

The Process:
Working with David Villa, we built a mixed-media visual language combining polished 3D product renders with bold 2D design and animation. David led the 3D rendering and animation while I led the 2D art direction, design, and motion—creating a system that felt energetic, playful, and distinctly Cantrip.

The Outcome:

  • New 3D product imagery featuring Cantrip’s updated packaging
  • Mixed-media visual system combining 3D, graphic design, and motion
  • Social concepts for introducing new flavors
  • Animated assets designed for digital and social use

View the work in the wild → drinkcantrip.com

Credits
Art Direction / 3D Rendering + Animation — David Villa
Art Direction / 2D Design + Animation — Austin Stone

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